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Podcast · Just launched

Security, Sold.

Candid conversations with CISOs about the leadership side of cybersecurity — winning the room, funding the work, and turning risk into a story the business understands.

Hosted byAshley RoseCo-Founder & CEO, Living Security

New episodes every other Tuesday

Security, Sold podcast cover art

Episodes

Every conversation, in one place.

New episodes every other Tuesday. More episodes are recorded and on the way.

  • EP 02 · Oct 27, 2026 · 45 min

    Ep. Identity Already Sees Access. I Needed It to See Behavior.

    Why is a custodian using ElevenLabs? Your identity stack can’t answer that, and it was never built to.

    Leda Muller, Chief Information Security and Privacy Officer at Stanford Residential & Dining Enterprises, joins Ashley Rose on Security, Sold to talk about where identity visibility stops. She explains why she went looking for behavioral visibility on top of the identity stack, and how she convinced people who don’t report to her that the gap mattered. Along the way she shares:

    making phishing personal with 15 carburetors for $5

    why click rate slipped down her list of metrics

    how a security steering committee gives her eyes and ears across the business

    Listen to the full conversation: https://www.livingsecurity.com/podcast-security-sold

  • EP 01 · Oct 13, 2026 · 45 min

    Ep. How I Stopped Being 'The Security Person'

    Manish has spent years in incident response, walking into companies on day two of a ransomware investigation. He’s seen what happens when security and the business never built a relationship. In this episode he shares how security stops being the department of no: why the reflex to block comes from fear, how he changed the outcome of an acquisition without ever saying no, and why months of sitting down with a COO’s team got him invited into the room before decisions were made. Look forward to his simplest advice for tomorrow: go tell a good breach story.

  • Trailer · Sep 9, 2026 · 1 min

    Trailer: Security Sold with Ashley Rose

    Meet Ashley Rose, host of Security Sold, the podcast exploring what it takes to earn executive buy-in, secure budget, and turn cybersecurity into a business priority. Get a quick look at the candid conversations ahead with the leaders buying, building, and selling security.

    Ashley Rose, Living Security

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Be a guest

Tell your cyberleadership story.

You won the room, funded the program and built the team. If you lead security, come talk through how you did it on the show.

  1. A short intro call Twenty minutes with a producer to find the story worth telling.

  2. You approve the topics You see every question before we record.

  3. One 45-minute recording Remote, video optional. We handle the editing.

CISOs, VPs and directors, current or recent, at organizations of any size. You don't need to have done a podcast before.

Pitch your story

Tell us a little about yourself and we'll reach out to find a time.

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Show leadership yourhuman risk is going down.

See where risk is building in your workforce, act before it escalates, and prove the program is working.

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